A New WordPress Website for NEBDN - the Preston-Based Awarding Body for Dental Nurses
How The Project Started
We were first introduced to Jade Monori, NEBDN’s Marketing Communications Manager, in the summer of 2024. NEBDN’s existing site had served them well, but no longer reflected the brand or the depth of what they do — the homepage felt dated, images didn’t sit right across templates, qualifications were scattered across separate pages, and the online provider list had to be updated by hand. After face-to-face meetings in Preston and follow-up sessions online, we scoped a full WordPress rebuild — and were awarded the work in February 2025.
What We've Done Since
We’ve been NEBDN’s web partner for over a year now. We designed a new homepage from the ground up based on their brand guidelines, built a bespoke WordPress theme using Advanced Custom Fields so their team can update content confidently, and delivered the functionality they’d asked for: an A-Z online provider directory, a face-to-face providers map, online payments for badges and certificates through Gravity Forms Pro, chatbot integration, a centralised FAQ system, GA4 setup, and a downloadable exam-dates calendar. The site was rebuilt around WCAG 2.1 AA accessibility from day one, tested across browsers and devices, and runs on our dedicated WordPress business hosting platform with automated core and plugin updates.
The Ongoing Relationship
A year on, we’re still NEBDN’s web partner — handling security updates, feature development, technical support and the sort of small day-to-day changes that keep a busy website working properly. Being twenty minutes down the road from their Preston office has made the working relationship a genuinely easy one.
Partnership Insights
Simon Cocker, Managing Director of Voodoo Agency
“NEBDN is exactly the sort of client we love working with — a Preston-based charity with real heritage, doing important work, and a marketing team who know what they want. From the first meeting with Jade back in 2024 through to where we are now, this has been a proper partnership. We’ve built them a website that reflects the standing of the organisation, and we get to keep improving it. That’s the best kind of web work.“
What We Built
A homepage designed around the NEBDN brand
We took NEBDN's brand guidelines and built a homepage layout that gives their qualifications, providers and CPD offering room to breathe. Qualifications are consolidated onto a single tile-based page with level equivalents shown clearly — inspired by examples the NEBDN team liked from other awarding bodies — so learners can find what they need without clicking around.
Custom WordPress theme with Advanced Custom Fields
We built a bespoke WordPress theme using Advanced Custom Fields, so the NEBDN team can update content in-house without breaking layouts or accessibility. Content from the old site was migrated across and reorganised into the new information architecture agreed at the design stage.
Provider directory and face-to-face providers map
Two things NEBDN had been managing by hand: an A-Z online provider directory, and a map of face-to-face providers. We built both properly, so provider information updates cleanly and learners can search or browse without the NEBDN team having to touch anything manually.
Online payments for badges and certificates
We built two online ordering and payment flows — one for badges, one for certificates — using Gravity Forms Pro. Learners and providers can now order and pay in one flow, and NEBDN gets the order data straight through into their systems.
Chatbot, FAQs and Google Analytics
We integrated a third-party chatbot into the site and rebuilt the FAQ system so it works both centrally and per qualification. Google Analytics 4 was set up properly from the start, with provider-specific tracking so NEBDN can see which parts of their site are working hardest.
Accessibility, testing and go-live
The build was tested end-to-end — navigation, forms, payments, third-party integrations — across Chrome, Safari and Edge, and on desktop, tablet and mobile. Accessibility was validated against WCAG 2.1 AA. The site went live once NEBDN had signed off on every element.
Hosting and ongoing support
The website runs on our WordPress business hosting platform — each site in its own container, PCI compliant, TLS by default, and with automated core and plugin updates every month. Alongside hosting, NEBDN has an ongoing support agreement with us that covers the small changes, feature requests and technical questions that come up as the site evolves.
Explore The Completed Project
To view the NEBDN website and see the project firsthand, please visit www.nebdn.org.
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